Email Marketing
Using email campaigns to nurture leads and drive conversions. Performance marketing in email involves measuring open rates, dlick-through rates (CTRs). and ultimately. conversion rates.
Data Analytics and Attribution
Using tools to track and analyze user Interactions across different marketing channels. This helps in understanding which channels and campaigns are driving the most conversions and optimizing accordingly.
Social Media Advertising
Running targeted ads on social media platforms like Facebook, Instagram, Linkedin, and Twitter. Performance is measured by engagement metrics, conversions, and return on ad spend (ROAS).